Research
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From small business to industry leader: 5 tips for scaling your startup
If you have started a small business, you might already be thinking about what comes next. After all, this is only the first step in a longer journey! Lots of entrepreneurs dream of building a…
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America failed to cut off China from advanced semiconductors
Just a few months back, the United States has undertaken a series of measures aimed at restricting China’s access to advanced semiconductor technologies. But despite those systematic and strategic efforts, China has made significant strides…
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The ethics of artificial intelligence: 6 key considerations
As AI progresses at a remarkable pace, the significance of its ethical implications in decision-making grows concurrently. Today, AI is used in everything from autonomous vehicles to facial recognition systems. Therefore, it has become essential…
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Zero search volume keywords – Why targeting them can revolutionize your SEO strategy
If you want to boost your search engine visibility, zero search volume keywords can be a great way. However, there are some things you should keep in mind before incorporating them into your content. Most…
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How to create better content than your competitors?
Were you aware that according to research data, 56% of marketers who leverage blogging state that it’s an effective strategy? Additionally, 10% claim it accrues them their biggest return on investment. If you want more…
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How to make your business administration work easier?
Becoming an entrepreneur is a big decision that requires a lot of planning. When you start your own business, you have to come up with a profitable idea and plan everything from funding to marketing…
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How To Build a More Effective Lead Generation Process?
Generating leads is essential to the success of any business, whether it’s a new startup or an established company. Your business must keep generating new leads for it to keep growing. Generating leads can be…
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Big data and its impact on business
Big data is a collection of data made up of large data sets. You can use it to analyze patterns, associations, and trends. Big data can transform businesses as it lets you make better decisions,…
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Why user onboarding and product adoption go hand-in-hand?
Understanding what the onboarding process entails helps you see its relevance in your company. It’s much more than an instruction guide. It’s an interactive way for users to get to know your product and explore…
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Why Competition in Business Is Healthy!
Discovering that a competitive business is offering the same service as you can be disheartening. What if they take all your customers? What if, you’re unable to drive the sales you need? A lot of…