In this internet age, everything is getting transformed into the online form offline. The emergence of online service recently happened is due to the advancement in the internet and networks. With each new generation, the…
Many businesses and companies worldwide have embraced the use of help desk ticketing systems to solve most of their customer’s issues. A ticket is basically an inquiry or request that a customer/client submits to the…
Reward schemes have become a staple of marketing in the never-ending quest to secure customer loyalty. From having a card stamped when you buy coffee to get points when you fill-up with gas or do…
Running a successful business isn’t just about sales rates and acquiring new customers. It is also about respecting your customers, listening to their feedback or suggestions, answering their complaints, and improving the business. Owing to…
Discovering that a competitive business is offering the same service as you can be disheartening. What if they take all your customers? What if you’re unable to drive the sales you need? A lot of…
Like many aspects of running a successful business, lead generation is an area that leaves a lot of people scratching their heads. Knowing where to look for potential customers a challenge that few people overcome,…
Running a business is a nuanced, intricate process. It involves hundreds of moving pieces, some of which are entirely dependent on your internal operations and how well you structure your business processes. Among a slew…
There’s a whole lot of difference between how brick and mortar and online stores reflect upon potential customers. With the former, trust-building is a relatively easy process. With the latter, it is a difficult one…
A bit of knowledge about your customer base will do wonders for your sales, and while this is general marketing knowledge it does apply to pretty much every business under the sun. Bad marketing tactics…