In an age of social media engagement, it’s easy to forget the importance of relationships between sports fans and teams. After all, who wants to spend time on social networks or signing up for fan websites that are full of spam and half-hearted attempts at promotion? The best practices in sports and social network marketing… Continue reading ⟶
Social platforms are not a novelty in the digital marketing universe, but they keep evolving and creating new opportunities for brand promotion. It’s not a surprise given the fact that networks such as Facebook and Instagram attract more than three billion monthly active users. However, building a comprehensive social media marketing plan is everything but… Continue reading ⟶
Four months ago, Instagram released its newest app that is now threatening to eat up the competition. It was a feature as competent as Instagram Stories in its own right. When Instagram TV came into existence, marketers saw the new platform as an opportunity for so many firsts, and vertical video formats in social media… Continue reading ⟶
The social media revolution we faced several years ago made it easier than ever before to stay in touch with friends and family. We can easily share photos, interesting or funny links as well as communicate with our friends and loved ones. But what happens when these possibilities take us too far and start taking… Continue reading ⟶
