Search Engine Optimization (SEO) is the process of making your site better for search engines.

How to learn SEO at home?


If you are running a business online, then it is evident that you will love to find your website on the front page of every search engine including Google, Bing, or Yahoo. And if you want to get your website on the first page of search results, you need to have the best internal knowledge […]

How to Create Relevant and Engaging SEO Reports?

SEO Report

What separates a perfect SEO report for a low-quality one? Low-quality SEO reports are complex and packed with technical jargon. They include way too many KPIs and metrics and do not explain them to a client. Just because you are tracking clients’ SEO performance via multiple tools, copy-pasting a bunch of stats to Excel, and […]

12 ways to enrich organic click-through rate

Organic CTR

A website can generate a good amount of traffic if it ranks at the top of the Search Engine Results Pages (SERP). One can also get a lot of business opportunities by simply improving the search performance and Click-Through Rate (CTR) of the landing pages of the website. This can be done by utilizing the […]

5 natural language SEO strategies to gain a competitive advantage

Natural Language

Voice assistants have been gaining momentum over the past few years. According to Gartner, over 75% of households in the U.S. already own a smart speaker. Parallel with the rise of voice-enabled technologies, the number of voice searchers is also growing. By the end of 2020, over half of online searches will be based on […]