Marketing is the action or business of advertising and selling goods or services.
Facebook remains a king among social networks. It serves as your second homepage. This is where your customers will go when they want to learn more about your business or… [read more]
Influencer marketing is not something new – big brands are implementing it into their marketing strategies and enjoying benefits. This helps to successfully expand the reach and boost brand visibility.… [read more]
Mistakes in marketing can cost your business a fortune in profit and have a long-lasting impact on your business brand. Here are some of the errors that you can’t afford… [read more]
Do you know Apple sits at the top of the world’s best brands list with a total brand value of $214.8 billion? The tech giant is followed by Google, that… [read more]
Social networking sites are on its hype as it is offering a considerable amount of benefits to the users. If you are one who wants to promote their business effectively,… [read more]
Conducting business is futile if you do not have prospective customers. Your marketing journey begins with driving organic traffic to your webpage, converting it into leads, and eventually into customers… [read more]
There are over half a million recognizable brands in the world. The truth is that your newly launched business doesn’t have the necessary funds to compete against brands that are… [read more]
With multiple demands on your time, it’s not surprising if you’ve had trouble committing the effort necessary to keep up your business blog. But even very small businesses can yield… [read more]
Nowadays, you need to do everything in your power to make your business stand out from the competition. Online marketing is imperative if you are to be a success. There… [read more]
When money is tight for your small business, marketing could be one of the first expenses that you seek to cut. But this could be a very grave mistake for… [read more]
If you belong to the field of marketing, you probably have a good idea about the concept called the “customer decision journey” or “purchase journey”. It’s the main concept which… [read more]
I first encountered the term “cold calling” while watching the movie “Glengarry Glen Ross”. Though I was familiar with this method before, the term was unknown to me. I used… [read more]
Digital marketing using Search Engine Optimization (SEO) has gained high popularity in recent years. More and more companies have been drawn towards digital marketing because of the increased population on… [read more]
To get more leads and conversions, your online and offline marketing campaigns should complement each other. If you’ve been running both campaigns somewhat independently, it’s time to connect the two… [read more]
If you have still not presence go online then you have missed out on a great opportunity to generate revenue. In the past decade, we have seen the surge of… [read more]
By nature, composing and sending an email is a personal medium of communication. Thanks to technology, it is by far the simplest way to reach people. However, not every email… [read more]