Tag: Marketing

Why Website Localization is Important for Global Marketing?

World map

The COVID-19 pandemic has impacted the business sector tremendously. Due to social distancing measures and home quarantine, people started working from home. They have also started shopping from home – that is, online. In order to keep operations going, businesses have moved to digital. But this move can also be seen as an opportunity to… Read More »

The Beginner’s Guide to Conversion Rate Optimization (CRO)

Conversion Rate Optimization

Conversion rate optimization (CRO) is an important discipline in online marketing and is not only important for SEO, but also for search engine advertising (SEA). Directing more traffic to your own website has become routine for many companies. The real challenge is to convert this traffic into customers, and that’s where conversion rate optimization comes… Read More »

How Much Personal Information Should You Share with Your Readers?

Blogging

You might be thinking of how intimacy with the reader can be a question of concern. Since if a blogger will be more personal with readers, there are more chances that he/she will be able to retain readers for long. No doubt, this fact is correct, but somehow too much intimacy with the reader can… Read More »