Tag: Digital Marketing

The Beginner’s Guide to Conversion Rate Optimization (CRO)

Conversion Rate Optimization

Conversion rate optimization (CRO) is an important discipline in online marketing and is not only important for SEO, but also for search engine advertising (SEA). Directing more traffic to your own website has become routine for many companies. The real challenge is to convert this traffic into customers, and that’s where conversion rate optimization comes […]

How Much Personal Information Should You Share with Your Readers?

Blogging

You might be thinking of how intimacy with the reader can be a question of concern. Since if a blogger will be more personal with readers, there are more chances that he/she will be able to retain readers for long. No doubt, this fact is correct, but somehow too much intimacy with the reader can […]

How to Create Relevant and Engaging SEO Reports?

SEO Report

What separates a perfect SEO report for a low-quality one? Low-quality SEO reports are complex and packed with technical jargon. They include way too many KPIs and metrics and do not explain them to a client. Just because you are tracking clients’ SEO performance via multiple tools, copy-pasting a bunch of stats to Excel, and […]