Business
Business is more of an activity entered into monetarily benefit by offering goods and services. Read business-related ideas, new innovations happening around the world, and research. Building strong relationships with customers is the foundation of sustainable business growth.
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How to Align Your Email Marketing with the Customer Journey?
Email is an incredibly powerful tool when used correctly, but it’s important that each email fits its place in the customer journey and responds to your readers’ needs. Providing relevant messaging is one of the…
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Effective Social Media Marketing Ideas to Attract a New Target Audience
In recent times, social media has been a buzz. People come to interact, exchange ideas, and to meet new people over the internet only. This is not the only thing that could be done on…
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How to get a restaurant loan? Everything you need to know
The hospitality industry is one of the competitive niches. According to Statista, there were more than 660,000 restaurants in the spring of 2018. If you think that is startling enough, some 11,000 independent restaurants closed…
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5 Cost-Effective Tips for Explosive Startup Growth
It’s a competitive business world out there, and even though we are living in an entrepreneurial age with lucrative opportunities aplenty, there is no denying that only a small percentage of all startups will make…
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Small Wins are a Powerful Way to a Productive Life
Having a productive life goes beyond doing random things to feel a temporary sense of accomplishment; it means you can manifest your dreams by making small moves towards something meaningful that deeply matters to you.…
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MQL vs SQL: Defining the Difference
Every company needs leads. A lead is someone who has expressed an interest in your company’s product or service to some degree. Before you send these leads to your sales department, you need to identify…
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Is Your Site’s Authority Still a Ranking Factor?
In SEO, there is one term that frequently pops up: domain authority. But, what does it really mean and is it still a ranking factor for your website? Domain authority is a way of estimating…
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Why Link Building is Not the Future of SEO?
What is Link Building? We often hear the term ‘link building’, especially when we are in the field of SEO (search engine optimization). Link building means getting external links to your website. Basically, it is the…
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Questions to Ask Before Taking on a Commercial Property
Finding a commercial property to house your business is a big step, and should be entered into carefully. Before choosing a property, you need to do your research and ask yourself some questions to make…
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Upgrade Your Customer Service to Boost Sales
Nowadays, companies are more customer-centric, focusing on the positive experience resulted from a consumer’s use of a service or product. According to HubSpot Research, 93% of consumers will repeat purchases with companies, which provide great…
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The Best Trade Show Giveaways That Effectively Promote Your Brand
Promotional merchandise, giveaways, and freebies. Whatever you want to call them, these items are what exhibitors hand over at trade shows to promote their brand. Giveaways have the power to enchant visitors, provided that you’re…
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Secrets to Building a Social Media Content Strategy Like a Pro
When it comes to social media, the difference between “being present” and “having a presence” is indeed a measurable one. For brands that are stuck with the former, existing on social platforms has few benefits…