Category: Marketing Strategies

11 Blog Post Types to Write That Deliver Results If You’re Running Out of Ideas

Published on May 24th, 2020 by

It may be cliché, but it still stands true: content is still king. Among the many types, a blog seems to take one of the highest places. You just need to look at the statistics. According to the data collected by OptInMonster, Over 75% of Internet users read blogs regularly. Marketers who focus on blogging[ Read More ]

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It’s Time to Focus on Digital Marketing

Published on May 21st, 2020 by

When you run a small business, it can be tempting to focus on traditional and print marketing. This is because this is the kind of marketing that many of us have been exposed to while growing up. We may have long dreamed of seeing our company advertise on the television, seeing billboards with our branded[ Read More ]

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How to Create Relevant and Engaging SEO Reports?

Published on May 18th, 2020 by

What separates a perfect SEO report for a low-quality one? Low-quality SEO reports are complex and packed with technical jargon. They include way too many KPIs and metrics and do not explain them to a client. Just because you are tracking clients’ SEO performance via multiple tools, copy-pasting a bunch of stats to Excel, and[ Read More ]

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Kickstart Your Brand by Creating Digital Awareness

Published on May 14th, 2020 by

If you’re reading this, you’re probably wondering how to make a name for your brand. With the current global health crisis, businesses made a huge shift towards establishing a strong online and digital presence due to quarantine and lockdown measures placed around the world. That is why some businesses that fail to adapt to the[ Read More ]

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Using Google Analytics Tool to Measure Organic Search Traffic

Published on March 28th, 2020 by

Analyzing and monitoring your organic search traffic is important as it helps in identifying the effectiveness of your SEO campaign or problems on your search traffic. Doing this doesn’t have to be effortless as Google Analytics is here. It’s free and easy to use. Here’s a quick guide on how you can configure some simple[ Read More ]

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What Are Nano-Influencers?

Published on March 9th, 2020 by

Everybody knows about influencers but do you know about nano-influencers? Over the last few years, influencer marketing replaced traditional marketing options. Smart businesses are now working with influencers on social media, especially Instagram, to encourage the audience to buy their products. Influencers combine characteristics and skills such as the following: Social media astuteness Salesmanship In-context[ Read More ]

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Creative Ways to Market Your Business

Published on March 7th, 2020 by

You have just started your business and you are very excited. But customers are not turning up or knocking on your door? Probably they don’t know about it. No matter how good knowledge you have about public relations and marketing but getting your business noticed is not an easy task. You need to ensure that the[ Read More ]

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12 Ways to Enrich Organic Click-Through Rate?

Published on March 4th, 2020 by

A website can generate a good amount of traffic if it ranks at the top of the Search Engine Results Pages (SERP). One can also get a lot of business opportunities by simply improving the search performance and click-through-rate. This can be done by utilizing the services of SEO content writing experts and applying advanced[ Read More ]

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5 Natural Language SEO Strategies to Gain a Competitive Advantage

Published on March 4th, 2020 by

Voice assistants have been gaining momentum over the past few years. According to Gartner, over 75% of households in the U.S. already own a smart speaker. Parallel with the rise of voice-enabled technologies, the number of voice searchers is also growing. By the end of 2020, over half of online searches will be based on[ Read More ]

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