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Marketing

Facebook SEO: 15 Tips for Your Fan Page

Facebook remains a king among social networks. It serves as your second homepage. This is where your customers will go when they want to learn more about your business or check peer reviews. It also gives your brand a greater exposure, shapes your audience’s perceptions, builds stronger relationships with them and, ultimately, improves your conversions. […]

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Marketing

5 Things to Know Before Launching an Influencer Marketing Campaign

Influencer marketing is not something new – big brands are implementing it into their marketing strategies and enjoying benefits. This helps to successfully expand the reach and boost brand visibility. It’s not something you would want to miss out on, especially if you work with a big name. On the flip side, influencer marketing can […]

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Marketing

Massive Mistakes in Marketing You Must Avoid

Mistakes in marketing can cost your business a fortune in profit and have a long-lasting impact on your business brand. Here are some of the errors that you can’t afford to slip up on when promoting your company. Looking in the Wrong Place One of the key errors you can make with marketing is focusing […]

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Marketing

Branding Can Transform the Image of a Business

Do you know Apple sits at the top of the world’s best brands list with a total brand value of $214.8 billion? The tech giant is followed by Google, that has a brand value of $155.5 billion. The only reason that Apple, Google, or other similar brands have been able to reach where they are […]

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Marketing

Don’t Be Fooled into Believing These SMS Marketing Myths

Many marketers are having a preconceived notion about SMS marketing and there are a number of myths or misconceptions doing the rounds. However, we simply cannot undermine the versatility and power of SMS marketing in boosting your brand and business even in 2019. SMS marketing is almost 26 years old and is still going strong. […]

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Marketing

Is Social Media Marketing Worth Trying to Grow Your Small Business

Social networking sites are on its hype as it is offering a considerable amount of benefits to the users. If you are one who wants to promote their business effectively, then it is your responsibility to make the use of social media as a marketing tool. Lots of social networking sites are available like Instagram, […]