Facebook remains a king among social networks. It serves as your second homepage. This is where your customers will go when they want to learn more about your business or check peer reviews. It also gives your brand a greater exposure, shapes your audience’s perceptions, builds stronger relationships with them and, ultimately, … [Read more...] about Facebook SEO: 15 Tips for Your Fan Page
How many times have you heard that website traffic is a vanity metric? The reason for that is simple. It tells you nothing about your user engagement and satisfaction. Think about it. When developing your site, your goal is to optimize it to attract the right audiences. But, what happens when a user lands on your site? If your site … [Read more...] about How to Optimize Your Website Design to Engage Visitors?
As a business dealing with a multitude of competitors and wishy-washy customers with their fickle preferences, it’s no wonder your primary desire is to attract more customers to try your brand’s offers. To an extent, this is perfectly acceptable and it will be a valuable strategy to help you grow your business and increase your profits … [Read more...] about 4 Tips to Help You Improve Customer Retention
Running a successful business isn’t just about sales rates and acquiring new customers. It is also about respecting your customers, listening to their feedback or suggestions, answering their complaints, and improving the business. Owing to today’s technology, the words of a few angry customers can reach more people than you would … [Read more...] about The Art of Customer Loyalty: Build a Company Customer Love
You’ll hear experts share their two cents on how to optimize your marketing investments, how to make sure your HR teams are doing a stellar job, and the finest ways to improve customer service. One of the most neglected sectors, on the other hand, has shown tremendous potential to make all other businesses significantly simpler and … [Read more...] about How to Improve Productivity in Logistics Business?
As a business owner, soon after starting a business, you become very familiar with the crucial role that money plays its success. Without it, you won’t be able to get anything done and trying to have a positive cash flow is one of the hardest tasks to keep under control, especially for a small business. Cash flow represents the operating … [Read more...] about How to Manage Cash Flow in Small Businesses?