Contents by Damian Alderson

Damian is a business consultant and a freelance blogger from New York. He writes about the latest tech solutions and marketing insights. Follow him on Twitter for more articles.

How to create the perfect omnichannel marketing strategy?

By ⋅ December 19th, 2020
Omnichannel Marketing Strategy

Leads, prospects and customers of today move from device to device and from one digital channel to another when interacting with the brands they follow. Americans use, on an average, 4.3 different devices per day to browse internet. Also, the average number of social media accounts a person has in 2020 is 8.6. Making sure […]

5 tips to ensure data safety in 2021

By ⋅ November 4th, 2020
Data Safety

Security breaches and compromised data are, unfortunately, quite common occurrences. Regardless of the size or the business profile of an organization, many companies are losing valuable data due to security gaps they are not aware of. It is happening on a daily basis and it occurs all around the globe. However, these attacks have a […]