Contents by Alycia Gordan

Alycia Gordan is a freelance writer who loves to read and write articles on healthcare technology, fitness, and lifestyle. She is a tech junkie and divides her time between travel and writing. You can find her on Twitter: @meetalycia

10 Ways to Promote Your Online Business Like a Pro

10 Ways to Promote Your Online Business Like a Pro

You’ve worked day and night to make your dream a reality. It’s been tough getting your idea into an up-and-running business. And now you feel like taking a break from it all. I know you’re thinking about it, but this is not the time to slack off and let your online business run itself. Let’s cut to the chase The digital space is getting more competitive. Small Business Association (SBA) claims that 30% of new businesses fail during the first two years, 50% during the first 5, and 66% during the first 10. Inadequate or poor marketing strategies are often one of the reasons a business does not […]

Branding Can Transform the Image of a Business

Branding Can Transform the Image of a Business

Do you know Apple sits at the top of the world’s best brands list with a total brand value of $214.8 billion? The tech giant is followed by Google, that has a brand value of $155.5 billion. The only reason that Apple, Google, or other similar brands have been able to reach where they are is because of the power of branding. According to the Small Business Association, 30 percent of the businesses fail within the first two years, and 50 percent in the first five years. While there may be multiple factors that contribute to these statistics, such as lack of funding or a plan, absence of […]

How Much Does an SEO Service Cost?

How Much Does an SEO Service Cost?

Are you looking for an SEO company that can help you grow your business? Hiring an SEO expert can bring a much-needed boost to your eCommerce business. A good search marketing campaign can do wonders for increased traffic and sales. However, when you don’t have an in-house SEO expert to help you, then it can seem somewhat intimidating to choose which SEO services your business needs. Today, we are going to discuss different SEO pricing plans, services and red flags that can help you select the right SEO service for your startup. SEO Services Pricing: What to Expect? Whether you are planning to hire a full-time team member […]

How to Rebuild Your Small Business Reputation After a Reputation Crisis?

How to Rebuild Your Small Business Reputation After a Reputation Crisis?

The birth of Information Technology and the revolutionary social media platforms have had an impact on more or less every aspect of human life. Many companies align their strategies along the lines of the changing corporate landscape triggered by information technology. The new digital platforms allowed businesses to reach broader markets with more precise targeting in a much more cost-effective manner. The 21st-century digital revolution was both dynamic and rapid. Within months, businesses across the globe realized how they need to have an online presence. From multi-million dollar conglomerates to a small localized café, every business made sure to have a Facebook page. Businesses used these platforms effectively […]

The Effects of Using Smartphones on Your Toddler’s Brain

The Effects of Using Smartphones on Your Toddler’s Brain

Smartphone usage has penetrated deep into the society with almost 2.5 billion users worldwide. As of 2017, there are 224.3 million smartphone users in the US. Sadly, the addiction is not limited to the adult section of the population though. It has sneaked its way into the youngest members of the society. According to the Center for Disease Control and Prevention, screen time has soared up to almost six hours in a day. During this time, kids that get glued to their screens miss out on crucial physical activity. The pros and cons that weigh the usefulness of a smartphone are a matter that still sits on the […]

How is Technology Revolutionizing the Fashion Industry in 2018?

Technology has infiltrated almost every walk of life. Albeit slow in its penetration in the field of fashion, it is still doing wonders. For instance, sometime back, you couldn’t even conceive the idea of shopping in your pajamas. But times have changed now, and technology affords more comfort than we could have ever envisioned. It doesn’t matter if you are in your bathtub and have no willpower to go trotting down the streets in search of a perfect dress. Because tech has your back and your pretty outfit is just a few clicks away. The 1.61 billion individuals that shop online worldwide further support this claim. 2016 alone […]

The Five Best Tools for SaaS

The Five Best Tools for SaaS

SaaS companies and products are getting a lot of attention these days. And for all the right reasons! SaaS, short for ‘Software as a Service’, is an alternative to a physical product in the business world that works like a rental service. The user pays the SaaS company a small subscription fee for the authorization to use a software for a specified period. These tools not only help startups streamline their operations but also eliminate a lot of headaches caused by a gap in communication between the clients and the workforce.These software help companies manage finances, and allow them to plan, test, and execute their products/services. Approximately 500,000 […]